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The Dubai skyline is arguably the most filmed backdrop in the world right now. But for businesses in the Emirates, creating a corporate video that cuts through the noise requires more than just a drone shot of the Burj Khalifa. It requires strategy, budget awareness, and a serious understanding of local regulations. If you are looking for corporate video production UAE, you likely have two questions: “How much will this cost?” and “Do I really need a permit for everything?” I have navigated these waters for years, and the answers are rarely as simple as a flat rate card. Let’s strip away the marketing fluff and look at the hard numbers and logistics of filming in the UAE in 2026.
The Real Cost of Video Production in Dubai (2026)
Pricing in this region varies wildy. You might get a freelancer quoting AED 3,000 and an agency quoting AED 80,000 for the same brief. Why the gap? It usually comes down to crew size, gear, and licensing.
For a standard, high-quality corporate video (2-3 minutes), expect to pay between AED 10,000 and AED 50,000. This typically includes a small crew, 4K camera gear, editing, and basic motion graphics. If you are looking for “starter” packages—think simple talking heads or testimonials with minimal B-roll—prices can dip as low as AED 4,700 to AED 7,700 according to recent 2025 market data.
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However, if your vision includes scripted actors, high-end cinema cameras (like an ARRI or RED), or complex 3D animation, budgets quickly scale toward the AED 100,000 mark. Always ask for a line-item breakdown. If an agency charges AED 50,000 but can’t explain where the money goes, walk away.
The Permit Minefield: What You Must Know
This is where foreign companies often stumble. You cannot just grab a camera and shoot in public spaces in the UAE. It is illegal. To film anywhere public—be it a beach, a park, or even a street—you need a permit from the Dubai Film and TV Commission (DFTC).
Here is the reality: foreign entities cannot apply directly. You must hire a UAE-licensed production company to act as your local partner and applicant. The processing fee is generally around AED 500 per application, but location fees vary significantly. Public spots might cost AED 2,500 per day, while private or semi-government locations (like certain hotel grounds or Meydan) can charge up to AED 25,000 per day. Processing typically takes 3 to 5 working days, so last-minute shoots are a logistical nightmare. Plan ahead.
Timelines: Why ‘Next Week’ Is Unrealistic
Speed kills quality. While we all want things done yesterday, a realistic timeline for a polished corporate video in the UAE is 4 to 8 weeks.
Pre-production (1-2 weeks): This involves the script, storyboarding, and—crucially—securing those permits we discussed.
Production (1-3 days): The easy part. Shooting usually wraps up in a few days unless you have multiple locations across Emirates.
Post-production (2-4 weeks): This is where the magic happens. Editing, color grading, and sound design take time.
If an agency promises a 48-hour turnaround on a full corporate profile, they are likely cutting corners on the edit or using templates.
2026 Trends: Vertical is the New Horizontal
The days of the 10-minute landscape corporate documentary are fading. In 2026, even B2B companies in the UAE are pivoting to short-form, vertical content. Why? Because decision-makers watch content on their phones.
Recent statistics show that YouTube penetration in the UAE is at a staggering 94%, one of the highest globally. However, the consumption format has shifted. We are seeing a surge in “snackable” corporate content—15 to 30-second clips designed for LinkedIn and Instagram Reels that drive traffic to a longer main video. Another massive trend is AI integration in post-production, which is finally bringing down the cost of voiceovers and basic translations, allowing local brands to localize content for Arabic and English audiences faster than ever.
People Also Ask: Knowledge Hub
How much does a 1-minute corporate video cost in Dubai?
A high-quality 1-minute corporate video in Dubai typically costs between AED 10,000 and AED 25,000. This price varies based on whether you need actors, advanced animation, or multiple shoot locations.
Do I need a permit to film a corporate video in Dubai?
Yes, you strictly need a permit from the Dubai Film and TV Commission (DFTC) for any shooting in public or semi-public spaces. Filming without one can result in heavy fines and equipment confiscation.
Can a foreign company apply for a filming permit in the UAE?
No, international companies cannot apply directly for filming permits. You must partner with a UAE-licensed production company to submit the application on your behalf.
How long does it take to get a filming permit in Dubai?
The standard processing time for a DFTC filming permit is 3 to 5 working days. However, private locations or scripts requiring special approval may take longer.
